ICWA, New Delhi Sponsored 8th International Conference on "INDIA-SAARC: TRADE, CULTURAL & ECONOMIC DEVELOPMENT"     Jointly organised by PG & Research Department of Commerce VIVEKANANDHA COLLEGE OF ARTS & SCIENCE FOR WOMEN (AUTONOMOUS)     Elayampalayam,Tiruchengode - TK, Namakkal District, Tamilnadu - 637 205.     and                                                                                                                                                                                              
 ARTS & SCIENCE COLLEGE    FOR WOMEN
NH-47, Veerachipalayam, Sankari - TK, Salem District, Tamilnadu - 637 303 .

 

Held on 10th & 11th February 2020

 

Advisory Committee

“VidhyaRathna” Prof. Dr. M. KARUNANITHI, B.Pharm., M.S., Ph.D., D.Litt.,

Chairman & Secretary,

Vivekanandha Educational Institutions & Hospitals.

Tmt. KRISHNAVENI KARUNANITHI, M.A.,

Managing Director, Vivekanandha Educational Institutions & Hospitals.

Dr. S. ARTHANAREESWARAN, M.D., (General Medicine)

Joint Managing Director, Vivekanandha Educational Institutions & Hospitals.

Dr. K. SREERAAGHANIDHI ARTHANAREESWARAN, M.S., (Ophthal)

Joint Secretary, Vivekanandha Educational Institutions & Hospitals.

Dr. K. KRUPANIDHI, M.D., (Emergency Medicine)

Vice Chairman, Vivekanandha Educational Institutions & Hospitals.

Dr. K.B. NIVETHANA KRUPANIDHI, M.B.B.S., M.S., (OG)

Executive Director, Vivekanandha Educational Institutions & Hospitals.

Mr. M. CHOKKALINGAM, M.Sc., B.Ed.,

Chief Executive, Vivekanandha Educational Institutions & Hospitals.

Mr. S. VARADHARAJU, M.Pharm.,

Admission Director, Vivekanandha Educational Institutions & Hospitals.

Dr. S. LEELAVATHI, M.Sc., Ph.D.,

Controller of Examinations, Vivekanandha College of Arts & Sciences for Women.

Dr. V. KUMARAVEL, M.Com., MBA., M.Sc (IT)., M.Sc (Psych)., M.Phil., Ph.D.,

Director, Vivekanandha College of Arts & Sciences for Women.

EDITOR-IN-CHIEF

Dr. P. KAMARAJ, M.B.A., M.Phil., Ph.D.,

Dean-Commerce, Vivekanandha College of Arts & Sciences for Women.

Dr. K. PRIYA, M.Com., M.Phil., MBA., Ph.D.,

Head, Dept., of Commerce, Vivekanandha College of Arts & Sciences

for Women

Published: Jan 30, 2020

Determinants Of Millets Consumption Among Urban Women In Salem City, Tamil Nadu

1-12 Dr. J. Sathya, Dr. A. Royal Edward Williams, Dr. R. Thiruppathi

A Study On Online Consumers’ Satisfaction On Branded Products – An Analytical Study

13-19 Dr. G. Kavitha, R. Gayathiri

Public Expenditure On Social Infrastructure In Tamilnadu With Special Reference To Madurai District

20-28 R. Premalatha

Growth Of Infrastructure Sector In India

29-36 Dr. S. Thangamayan

A Study on the Scope of Airline Industry in Coimbatore for Sustainable Economic Development

37-51 K. Sathiyabamavathy

An Empirical Evaluation Using DuPont Analysis In Select Non Banking Finance Companies

52-60 H Mahaboob Basha, Dr. M. Javed Kalburgi

Panoramic Views of India`s SEZ with SAARC

61-69 Dr. P. Veerakumar

Impact Of GST ON GDP

70-74 Dr. S. Vijayalakshmi, S. Sneha, M. Suveditha

Pradhan Mantri Gramin Digital Saksharta Abhiyan (PMGDISHA) andRural Development in association with the Poverty Line and Digital Literacy Rate

75-85 Dr. V. Vimala

A Study On India’s Export Of Agriculture Goods To SAARC Countries

86-93 Dr. P. Anbuoli, Dr. M. Sakthivel

A Study on Analytical Procedures of Muthoot Finance Limited

94-99 G.Lakshmi, Aparna.G, Ezhilarasie.G, Delisha Ebin Jenitha.R

A Study On Cost Volume Profit Analysis Of Ambika Cotton Mills Ltd

100-106 Dr.S. Vijayalakshmi, U. Arthi, S.R.Harshavardini , P. Kripaa

A Comparative Study On The Financial Performance Of Britannia And Parle

107-113 Prabha. L, Nafila Rafeek

A Conceptual Study Of Goods And Service Tax (GST) And Its Impact On Leather Industry In India

114-122 Dr. A. Royal Edward Williams, Mr. M. P. Parvez Ahmed

Goods And Service Tax

123-130 Dr. B. Navaneetha, P.M. Koushika, J. Darshana Jain, S. S. Divya

Financial Analysis Of Shanthi Gears Limited

131-145 G. LAKSHMI, Priya. G, Priyadharshni. S, Sneha. R

Comparative Study On Financial Position Of Bharti Airtel Ltd And Vodafone

146-152 Dr. G. Lakshmi, S. Sobika, P. Sunandha, V. Vaishali

An Analysis On The Risk Of The Investors And Their Earnings Of Future Lifestyle Fashions Limited

153-157 Judith Priya R, Ms. Srinidhi S, Ms. Pooja Giridharan, Ms. Soundharya P

A Study On Financial Statement of Amul Dairy

158-163 Mrs. R. Judithpriya, Ms. S. R Sahithyasree, Ms. T. Thamaraichelvi, Ms. P. Nivethitha

An Analysis Of Working Capital Management Of Bharat Heavy Electricals Ltd

165-176 Dr. B. Navaneetha, S.R Harine, M.J. Gowsalya, J.S. Madhumitha

Analysis Of Financial Position Of State Bank Of India Pre And Post Merger

177-186 Dr. B. Kanammai , Priyadharshini J, Priyadharshini R, Ranjana S

Effectiveness of Faculty Development Program on Faculty Approaches to Entrepreneurship

187-195 Mrs. R. Karunambika, Dr. J. Arthi

Financial Performance Of Infosys And TCS Using Profitability Ratios - A Comparative Analysis

196-203 Mrs. R. Judith Priya, M.Pavithra, R. Soundharyaa, S. Sowmya

An Overview On Cash Flow Under Various Activities And Working Capital Changes

204-211 Dr. G. Lakshmi, Priya. G, Priyadharshni. S, Sneha. R

Impacts Of WTO Policies On Indian Economy – An Overview

212-218 Ms. Swetha, Ms. A. Thenammai, Ms. A. Varsheni, Dr. B. Navaneetha

A Comparative Analysis Of ITC And Nestle In Fast Moving Consumer Goods Sector

219-225 Ms. Ramya. S, Preethi Sri.T.J, Ms. SreeRithanyaa.R.S, Ms. Subashini.R.T

A Financial Analysis Of ITC and Nestle In Fast Moving Consumer Goods Sector

226-235 Ms. Ramya.S, Ms.PreethiSri.T.J, Ms.SreeRithanyaa.R.S, Ms.Subashini.R.T

Recent Indian Financial Scandals

236-241 Dr. G. Lakshmi, Anila Ramnath, Antony Princy.A, Nikhilaa. N

A Study On Revenue Contribution To Government By Way Of Tax by Trading Sector (Textile Industry)

242-251 Mrs.R.Gayathiri , Shobika.M, Sabira. I

A Study On Revenue Contribution Of Manufacturing Sector (Automobile Industry)

252-264 Mrs.R.Gayathiri , Shobika. M, Sabira.I, Sneha.S

A Study On Financial Performance Analysis Of Hindustan Unilever Limited

265-274 Ms. S. Ramya, Ms. D. Nivethitha, Ms. Ka. R. Rithani, Ms. B. Sadurya

Financial Analysis Of Lakshmi Machine Works (Ratio Analysis)

275-281 Dr. M. Yasodha, Ramya. R, Shaarmili. R

Trend Analysis Of Lakshmi Machine Works Limited

282-287 Dr.M.Yasodha, Sharnitha R

Bharti Airtel Limited Vs Vodafone- A Comparative Study

288-299 Dr. G. Lakshmi, S. Sobika, V.Vaishali

Leverage Analysis Of Amul Dairy

300-305 Mrs. R. Judithpriya, Ms. T. Thamaraichelvi, Ms. S. R Sahithyasree, Ms. P. Nivethitha

Financial Performance Evaluation Models Of Selected Nationalised Banks In India

306-312 Dr. B. Navaneetha, D. Manasvini, A. Sharumathi, R. Shree Dharini

An Analysis Of Financial Performance Of Tata Motors Ltd

313-322 Dr.B.Navaneetha, J.Nivedhata, M.Preethika

A Study On Crisis Of Selective Automobile Industry

323-329 Ms. Gayathiri.R, Dharini.G, Hasika.S, Kavinaya.M

Retail Service Quality Dimensions In Food And Grocery Segment: A Review

330-340 Dr. G. Sugumaran, T.R.Ramya

Tax Evasion, Tax Avoidance and Tax Planning – An Overview

341-346 Dr.B.Navaneetha, J. Darshana Jain

Trend Analysis On Future Lifestyle Fashions Limited In Regard With Revenue And Profits

347-351 Judith Priya .R , Pooja Giridharan, Srinidhi S, Soundarya P

Comparative And Common Size Balance Sheet: A Study On Volkswagen Group

352-362 Dr.M.Yasodha, Adharshana

Comparitive Study Between Flipkart And Amazon

363-368 Mrs. R Gayathiri , Ms. Raajsree Sivaraju, Ms. C. Sunantha

Biodiversity In Agriculture And Allied Sector At Risk

369-375 Dr. T. Sasikala, Dr. K. Poongodi

Improving the product services using IoT for controlling in-transit parameters

376-382 Divya James, Dr.TKS. Lakshmi Priya

A Study on Consumer Preferences of Petroleum Retail Outlets

383-394 R. Laurencia , Dr. C. Dhayalan

A Correlation Study On Inventory Management In Indian Oil Corporation Limited

395-401 MS. S. Ramya, Dhanya.B, Geethapriya .S, Hariini.G

Financial Performance Of Infosys And TCS Using Liquidity Ratios A Comparative Analysis

402-408 Mrs. R. Judith Priyar, Soundharyaa, S. Sowmya, M. Pavithra

Study On Awareness About Individual Tax Payer On Exemptions In Tax & Special Rate Of Taxes

409-415 Mrs. L. Prabha, Poorvi. G, Ramya Sri .K

Performance of General and Health Insurance Companies In India

416-423 Dr. Chandrashekhara T., Dr. K.S. Sarala

Impact Of GST Rate On Pricing Of Products Of Automobile Industry In Coimbatore City

424-431 Mrs L. Prabha, Anitha. D.

Impact Of GST Rates towards Profitability Of Automobile Industry In Coimbatore City

432-439 Mrs L. Prabha, Monika. S

Comparative Analysis Of Financial Statements Of Karvy Stock Broking Limited - A Comparative Study

440-447 Mrs. R. Judithpriya, N.P. Jhanani, E. Nikitha , C. Dipika

Impact On GST Rates Towards Turnovers Of Automobile Industry In Coimbatore City

448-455 Mrs. L. Prabha, Bandini K.S

Working Capital Management and Profitability: Evidence from Select Sugar Factories Under Private Sector in Tamil Nadu

456-462 R. Rangeela, Dr. D Vennila

Digital Innovation in Entrepreneurship

463-468 Dr. D. Geetha, B. Yazhini

Emerging Economic Scenario In Entrepreneurs: Challenges And Opportunities

469-473 Dr. C. Sankar, S. Gayathri

Social Entrepreneurship In Emerging Indian Economies: Boon Or Bane

474-480 S. Mohamed Moosa, Dr. P. Jagadeesan

Analysis of the Ability of Future Lifestyle Fashions Ltd to Meet Its Financial Obligations Using Leverage Ratios

481-486 Mrs. Judith Priya R, Ms.Srinidhi S, Ms.Pooja Giridharan, Ms.Soundarya P

Financial Performance Analysis of Wipro Limited Using Ratio Analysis

487-493 Mrs. R. JUDITHPRIYA, Ms. S. KOWSHALYAA, Ms. M. LACHANA , Ms.M. NAVIGA

Role of Social Media Marketing in New Product Development

494-501 Dr.P. Deivanai , N. kiruthikalatha

Swot Analysis Of Top Five BSE’S Company

502-512 Dr. G. Lakshmi

A Comprehensive Analysis On The Performance Of Tata Motors Ltd.

513-522 Dr.B.Kanammai , Fouziya Hyder, Dhivya Bharathi N, Neha D

A Study On The Working Capital Management Of Colgate-Palmolive Company

523-526 Mrs. R. Gayathiri, Ms. K. Abarna, Ms. E. Manoranjitham, Ms. S. Anuvasantha

An Analysis On The Risk Of The Investors And Their Earnings Of Future Lifestyle Fashions Limited

527-531 Mrs.Judith Priya R, Ms.Srinidhi S, Ms.Pooja Giridharan, Ms.Soundharya P

Environmental Implications of Industrial Effluent in Vellore District of Tamil Nadu

532-540 Dr. A. Royal Edward Williams, Dr. J. Sathya, Dr. R. Thiruppathi

A Study On Problems Of Women Entrepreneurs In Krishnagiri District

541-550 Mrs. A.Geetha, Dr. M. Raguraman

Financial Performance Analysis Of Procter & Gamble

551-559 Dr B. Kanammai , Arul Jothegaa.S.M, Deepapriya.S, Hamsa Mugi.S, Mrudhula.B

A Study On The Market Share Analysis Of Indian Telecommunication Sector

560-569 Ms. S. Ramya, G. Akshaya, E. Leelavathi , S. Dharshini

Consumers Perception Towards Green Products With Special Reference To Coimbatore City

570-575 Mr. M. Shanker Prabu , Dr. M. Nandhini

Growth And Variations In Child Abuse Across States And Union Territories In India

576-584 Dr.Malarvizhi.V

Foreign Direct Investment – A Comparative Study on Investments to and from SAARC and ASEAN with special reference to Indian outward FDI to SAARC and ASEAN

585-594 Dr. (Mrs.) D. Vijayalakshmi, Shalini K. Menon

Study On Awareness About Individual Tax Payer On Deduction U/S 80

595-602 Mrs. L. Prabha, K.Preethika, A.Srilekha

A Study On Global Governance Of World Trade Organization

603-607 Dr. R. Anantha Laxmi, M. Maheswaran

An Insight About GST Rates In India- An Empirical Study.

608-617 Jayanti.G, Dr. V.Selvam

Nutritional Status Of Under 5 Year-Old Children With Special Reference Melaneelithanallur Block

618-622 M.Chellathai , Dr. J.Nirmala

Measuring Volatility Among Green Stock Prices

623-632 Dinesh K, Dr. Janet JyothiD'souza

New Trends In Merchant Banking In India

633-637 Dr. k. Sudhagaran, Dr.S.Packiaraji

Customer Relationship Management In State Bank Of India: A Customers’ View

638-643 C.Senthil Kumar

Impact of US Macroeconomic Announcements On Indian Equity Market: Empirical Evidence From Indian Volatility Index

644-652 Dr.D.Susana

Customers Attitude Towards Online Shopping: A Study With Special Reference To Palakkad District, Kerala

653-661 Prameela P, Prabha P, Dr K Kanniammal