Main Article Content
Abstract
Tourism is all about travel and the role of transportation in tourism industry is vital. Transportation is an integral part of Tourism Industry and it links various destinations, goods and services for sustainable economic development. Services are intangible in nature, airline services are no exception as they are highly personalized and highly perishable. Countries worldwide are increasingly promoting tourism as part of their national development strategies as an effective drive for economic growth and inclusive development by providing employment opportunities, foreign exchange and overall wellbeing of communities. Provision of safe, convenient and economical transportation facilities and other tourism-related infrastructure is a key factor for the success of tourism industry. Among various modes of transportation airline industries plays a vital role in attracting and promoting tourism through their services.This paper tries to find out Consumers awareness of airline services and their travel pattern. The study was carried out with limited sample size of 150 respondents in Coimbatore. Descriptive analysis and simple random sampling method was used. The data’s were collected from the respondents using structured questionnaires and the data’s were interpreted using SPSS software. The findings of the study revealed that there is tremendous scope for the growth of airline industry in Coimbatore which is contributing towards the economic development of the country.