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Abstract

In today’s century, growth and development of social media i.e. internet is growing drastically and is one of the biggest and useful thing to know. Many corporations try to make use of the internet and to represent their wide product range and services so that it becomes easily reachable in the global market and to reach out to a superior range of their target the audience. Use of computers and use of Internet have completely diverted the way one handles day-to-day transactions; online shopping is one of the important tool. The use of Internet has brought about many changes and the purchasing habits of the people. As per the comfort of one’s place, one’s office or may be at cyber cafe or anywhere across the globe, one can easily log on and just buy anything from apparels, books, music and diamond jewellery to digital cameras, mobile phones, MP3 players, video games, movie tickets, rail and air tickets, etc.

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