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India is one of the efficient financial markets in the world in terms of technology, regulation and systems. Majority of people in our country lie in rural areas and they do not enjoy the benefits of this efficient financial system. The major reasons for this inaccess by rural masses include lack of awareness regarding financial transactions, absence of bank accounts, lack of confidence in dealing with finance, indifferent attitude towards formal financial system and influence of peer groups. Intending to improve this situation, the government of India introduced the strategy of 'Financial inclusion' with a series of programmes under it. Many innovative financial products have been designed, which were customized to the needs of financially excluded people. The present paper reviews the different financial inclusion products and their role in achieving the objectives of financial inclusion.

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