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Abstract

Salaried employees, in general, have fix flow of income & their investment patterns are found also different. Pune is the city where people from all around the country come for their job. There are a lot of private organizations giving employment to them. In connection with this Researcher has tried to find out the perception of private salaried employees in the Pune region towards the stock market investment in India. For this purpose, data that has been collected through the structured questionnaire made from 200 respondents who are working as salaried employees in Private Sector in Pune City. It is found from the research that there is a very significant difference among the male and even the female as well as respondents of different age groups with respect to the preference of stock market investment.

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